
BtC with April Mitchell on Sizzle Reels
Behind the CardboardSeries
In this episode of Behind the Cardboard, host Ellie Dix chats with game designer April Mitchell about the power of sizzle reels in pitching and promoting games. April breaks down what makes a great sizzle reel, from highlighting the right features to keeping things visually engaging. They discuss the do’s and don’ts of showcasing your game on video, along with practical tips for making your reel stand out. A perfect listen for designers looking to bring their games to life on screen.
Episode Outline
0:00 Beginning of Show
0:50 End of Intro
13:00 Introductions to the basics on sizzle reels/what are potential benefits?
19:00 Different ways to showcase your game on a sizzle reel
30:00 Top tips for creating successful and aesthetic sizzles
35:00 What you might not want to add to your reel/general advice
41:00 Advice for Listeners/final questions
42:15 Outro
42:15 End of Show
In this Episode
April Mitchell - 4ascreations.com





